Photo: courtesy of Panera. It would be nice if just being alive were enough to entitle you to free stuff. Usually, that kind of perk is reserved for A-listers and select reality superstars. But there is one time of year when everyone is treated like a VIP: your birthday! Tons of your favorite stores and restaurants offer deals and discounts to make your day extra special. In order to take advantage of most of these freebies, you usually have to sign up for the store’s rewards program....

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